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I am thrilled at the responses I have received to my question and my video.  Below are a couple more responses - it's not the number of replies that I have received, but the quality of the replies that just blows me away.  People are so honest and seem to feel this subject matter is very important.  Also, there have been well over 200 views of the video in YouTube alone.  The video has been posted on several video sites and unfortunately, I did not post a link to the site where I people need to go and vote for (Digg it) the video, which is here:

http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

 

Two new responses to my question are posted here, as well:

"Falling In Love" 

 

Rajesh Mehta wrote:

Hi Angela,

I think you got it slightly off… It should always be …let them `FALL IN LOVE'….!!!

And what I mean by this is that you should first understand why a customer should come to you?? you got to prepare yourself such that when the customer comes in front of you , he/she should just love you for what you are and `FALL IN LOVE'… It's true for all products/services… the most fundamental…

Hope this helps..

Question Details:
——————–
Should we "make love" to our customers?

Do you think marketers should stop treating their customers like wallets and instead treat them more like the people they would like to be their dearest friends, or even a desired lover? Watch my video and Diggit, please:

http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

 

"Customers As Partners"

Tacy Traverso J. wrote:

I prefer to say that customers should be treated like partners. Two persons embarking on business goals that benefit each other and the world.

Question Details:
——————–
Should we "make love" to our customers?

Do you think marketers should stop treating their customers like wallets and instead treat them more like the people they would like to be their dearest friends, or even a desired lover? Watch my video and Diggit, please:

http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/ 

 

Please click on the link above and Vote For My Video!!!  Let me know when you have done so in a comment and I'll send you video software and tutorials for your trouble.

Thanks,

Angela Wickenberg

 

Here's another point of view:

Sameer A. Mirza wrote:

Sleeping with the enemy … Yet both of you are happy, having fun & it is contending… Interpret in your own way.. Works for me …

Question Details:
——————–
Should we "make love" to our customers?

Do you think marketers should stop treating their customers like wallets and instead treat them more like the people they would like to be their dearest friends, or even a desired lover? Watch my video and Diggit, please:

http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

Let me know and I'll send you some free software and tutorials.

Angela

I mentioned a while  back that I accepted the challenge to create my first video without having a camera or any special tools.  I created a video and submitted it to Rich Schefren's video contest.  It was accepted and I'm in the running.  We received 36 hours to create and upload a video.

First of all, I had a concept ready in my mind to use Roberta Flack's "Feel Like Making Love" and have asked my son to help me create a new version but there just wasn't enough time.  I also worked on a manuscript that  I planned on speaking over the actual video.  The results were a lot different than I had envisioned.  Since I still haven't learned how to put a video on my site I am including a link to it here: http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

I had just signed up for Traffic Geyser and used the tips given in the bonus book I mentioned in the blogpost on the $47 free book.  It took  about 6-7 hours just to look through some of the free photos available on the Net and about 4 hours looking for a way to publish the music that I had decided on.  Since I couldn't figure out how to use the music I actually first decided on, I took a few more hours looking for music included in Traffic Geyser.

I downloaded some software recommended in the ebook I mentioned above and just 6 hours before the deadline I was learning how to use this new software.  Just a few hours left until the deadline and I was finally getting somewhere.  When I completed the slideshow video (Yeahhhhh!) I had to learn how to upload.  I had to create accounts for what seemed like an endless amount of sites through Traffic Geyser, but the rules for the Attention Age contest was that the video be uploaded through YouTubeMogul.com, which only required six accounts - easy enough.  After a few more glitches and four more hours in the middle of the night here in Sweden, I was finally finished uploading and could go to bed at 5 AM.

So here's the video and my interpretation of the Attention Age Doctrine, part 2. http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

Angela Wickenberg

 

Mr. X wrote in an email to me:

"I've put together a report and a
video for you called "The Adwords
Money Map".

"In this report/video, I share the
sales process that I've used very
successfully - after 'swiping' it
from companies that do 10's of
millions to hundreds of millions
per year online - and off.

"I think you'll like this -"
http://moneymapx.com/?e=a.wickenberg@telia.com

Folks, I just finished reading the report and watching the video and I must say it's a must have.

Check it out!

Angela

Author, Angela Wickenberg, has an MBA in Strategy and International Business from Linköping Univerisity in Sweden. She will passionately help you find the tools you need to succeed.  She can be found at http://angelawickenberg.com.

 

I wasn't happy with the quality of the first call.  There were problems with getting on the call, with the webcast and with the recording.  It was also 3 AM for me. So we did another interview, which turned out very well.

A replay of the call with Joe Sugarman will be available at http://StrategyCalls.com after some minor editing.  I'll write a new post, announcing when it is ready later this week.

In the meantime, I hope you're enjoying the Summer!

/Angela Wickenberg

Become the clarity of a cloudless sky.

When you see the entire sky endlessly clear,

enter such clarity;

the clarity of consciousness;

transcending the mind -

whose nature is confusion - mass consciousness.

Get our minds out of the clouds

and into the day,

filled with newborn life,

like the clarity of a newborn babe,

uncontaminated by fear,

which becomes muddled as our minds develop.

Whatsoever you see,

enters you

and is reflected.

Best Wishes for the New Year,

Angela Wickenberg

Man oh man, do I LOVE this question!!! So many great responses!!! Here's another one from Frank Adamo, another contact in LinkedIn.

Question Details:
——————–
Should we "make love" to our customers?

Do you think marketers should stop treating their customers like wallets and instead treat them more like the people they would like to be their dearest friends, or even a desired lover? Watch my video and Diggit, please:

http://www.strategicprofits.com/66-seconds-compelling/angela-wickenberg/

 

Frank (Francesco) S. Adamo wrote:

Absolutely not; however you are absolutely correct in that we shouldn't treat our customers like wallets! That said, I give workshops on "Becoming an Effective Networker," and I emphasize building longterm business relationships with customers and potential customers.

I had two longterm clients (12 and 13 years) as a computer consultant. I kept these two clients because I listened to them and I developed software applications that met their needs (rather than having them change their operations to match my program).

You know, I still remember the Boy Scout Law to this day and, perhaps it's for a reason. It states that we should be trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent.

Be trustworthy (honest). Let them know that you are there for them — regardless of the wallet.

Be loyal to your customer and they will be loyal to you.

Be helpful. That is, be helpful even if it doesn't mean immediate money in your pocket. If you suggest or recommend something you know about that will help them even though it might have nothing to do with your products/services, they will remember.

Be friendly — not lovers. Keep an open mind and have them call you if there is anything you can help them with.

Be courteous which limits the chances of "making love." Be polite even though they may get angry and upset over something. Stay on the high road.

Be kind. Similar to the above statement. Stay kind even though they may be unkindly to you.

Be obedient, not in the sense of a child to his/her parents, but isn't the "customer is always right?" Not always, but refrain from taking the offensive. Understand and listen to what they are saying and guide them into a common solution for all.

Alway be cheerful. It may be hard to do, but at least smile sincerely — even over the phone. Smiling and eye contact can do wonders to sooth an awkward situation.

I'm not sure if thrifty applies; however, consider working with your customer in terms mentioned above — without the wallet being the bottom line. Actually, thrifty may apply. Be "thrifty" with your time. You do have to do your job. Spending too much time building relationships with customers can be detrimental to your revenue.

Be brave. Again, not totally applicable, but absorb "the hits" from customers. Stay kind, courteous and helpful and work with them to find solutions.

Be clean. Not necessarily hygienically, although that does help. I know one person who has body odor most of the time. Though there may be a medical reason, it does prevent a closeness that would certainly prevent "making love." But cleanliness can be applied to being clean emotionally and mentally. That is, no cussing, etc..

And finally, be reverent. Not necessarily spiritually, but have reverence for you customer's position and needs.

 

Well, thank you Frank! 

Talk soon!

Angela Wickenberg

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Here's the link to the IM Newswatch article and download page:

http://www.imnewswatch.com/archives/2007/06/joerg_launches.html?visitFrom=0

Best,

Angela Wickenberg